Volume 38 Issue 3
Table of Contents:
Click on the page number to view that page.
Click on the Manufacturers' name to view their web
site.
Page 1 Raising The
Bottom Line by Carmine "Butch" DeZuzio
Page 2
Mr. Gasket Co.
Page 3 Raising The
Bottom Line (continued)
Page 4 Surviving In
Down Times
Page 4
Fragola
Performance Systems
Page 5
Surviving In Down Times (continued)
Page 5 Hooray For The
Professor by Dick Wells
Page 6 PWA General
Membership Meeting & Breakfast
Page 6
Timbren SES
Page 7
Specialty Automotive Magazine 25th Anniversary by Steve Relyea
Page 7 Portals by Lee
Gomes
Page 8 PWA University
Fall Semester Is In Session
Page 8 New Products
Page 9 Specialty
Automotive Magazine 25th Anniversary (continued)
Page 9 Portals
(continued)
Page 9 Why Vehicle
Aging Could Spell Opportunity by SEMA Research
Page 10 Mr. Indy 500
by Drew Hardin
Page 10
Professional
Products
Page 10
Gardner-Wescott Company
Page 11 Research -
Making Vehicles As Individual As Their Owners by Jim Spoonhower
Page 12 Minimum
Advertised Price Program
Page 12 We Salute
Our Troops
Page 13
Zero, Nothing, Nada... by A. Michael Baker
Page 13 Remflex
Exhaust Gaskets
Page 13
Jaz Products
Page 14 Zero,
Nothing, Nada (continued)
Page 14 8 Rules for
Successful Press Releases
Page 14 Print Beats
Web for Delivering Trustworthy Content
Page 14
Fluidampr
Page 15
Washington Report: Powered by Paper
Page 15 Top-Selling
Light Trucks Show Shifts in Vehicle Choice by SEMA Market Research
Page 15
Canton Racing Products
Page 16 Illumaware,
LLC Releases Evokat ACES Version 2.0 by Ralph Bowen
Page 16
Aeroquip Performance Products
Page 17 New Members
Page 18 2008 Hall of
Fame Inductee
Page 18 In Memorium:
Jerome Vernon Forsberg
Page 18 New Products
Page 19
Miscellaneous Ramblings by John Julis
Page 20 Sponsoring
Warehouse Distributors
Page 21 Ad Spending
During A Recession by Robert Grede
Page 21
R & R Marketing
Page 22 KAM Marketing
Page 22 Jim Wrobleski
& Company
Page 22
American Sales & Marketing
Page 22
Atzenhoffer Sales &
Marketing
Page 22 All Midwest
Sales
Page 22
Considine Sales &
Marketing
Page 23 Ballard Allen
Marketing
Page 23 Bill Perry &
Associates
Page 23 Marc Alan
Associates
Page 23
Foster Babcock Associates
Page 23
SS Sales & Marketing
Page 24
Scott Lewis Associates
Page 24
Wes-Coast Marketing
Page 24
HAPCO
Page 24 Scafidi-Bolio
& Associates
Page 24
ProRep Marketing
Page 24
Marketing & Sales Associates
Page 24 MBA Marketing
Group
Page 25
Hayward Tilton & Rolapp
Page 25 William
Garner & Associates
Page 25
Michael Kunzman Associates
Page 25
Marketing Solutions Group
Page 26
United Sales Associates
Page 26 J & J
Marketing
Page 26
Airheart Sales
Page 26
Bob Cook Sales
Page 26 Schnair
Sales & Service
Page 26
Rep Works Marketing
Page 27
Painless Performance
Products
Page 28
G-Force Racing Gear